In this way, with the
collaboration of the Asus computer firm, a selection of the most
frequently-visited fashion bloggers will have a permanent presence
at CIBELES MADRID FASHION WEEK from where, with the immediacy and special perspective that characterises them, they will divulge their points of view on the participating designers to
their community of virtual followers. In this way, CIBELES echoes
the growing scope and importance being taken on by fashion blogs inside and outside our borders.

CIBELES MADRID FASHION WEEK, organised by IFEMA, has the support of the Autonomous Government of Madrid, as well as that of an extensive presence of private sponsors.

These trademarks, which are firmly committed to fashion, design and creation, include L’Oreal, Lancia, Grey Goose, Telefónica, Cruzcampo, Nespresso,
Cote d’Or, Paredes, Las Rozas Village, Asus and Cannon. For their part, leading fashion brands will also be
present at the 51st edition of CIBELES, with an active presence at
CIBELESPACIO, staging diverse initiatives.

During the six days that this edition is on, sponsoring trademarks
will stage diverse activities targeted at the visiting public in the
attractive surroundings of CIBELESPACIO, created around the
CIBELES MADRID FASHION WEEK fashion shows. In this way, L’Oreal will be setting up an integrated beauty centre which will be divided into four areas —makeup, hairdressing, nails and beauty
treatments— targeted at visitors; Grey Goose, as usual, will be
sponsoring the kissing room where designers and their guests will
be able to try cocktails made with this brand of vodka, designed
exclusively for each fashion show, and Cruzcampo Light will offer
visitors its bar lounge, a chillout space where they will be able to
enjoy its light beer and follow the CIBELES fashion shows live on
its large screens. Nespresso and Cote d’Or will also be offering free
tastings conveying an entire sensorial experience through their
coffees and chocolates.

Las Rozas Village will be in charge of the bar at CIBELES MADRID
FASHION WEEK where they will stage different fashion-related
activities and, in this edition, Telefónica will be the sponsor of the
CIBELES MADRID FASHION WEEK press room.
In addition to providing the footwear for the hosts and hostesses
of CIBELES MADRID FASHION WEEK, Paredes will be offering two shows a day featuring dancers from Fama.

Furthermore, Solán de Cabras will be the official water of this edition of CIBELES and Nova, the official television channel of CIBELES MADRID FASHION WEEK. Nova will cover this edition comprehensively with special
programming on each of the six days, which includes the live broadcast of the fashion shows and interviews with each day’s protagonists.

Cannon will once again support the work of the accredited photographers, offering a loan service for photographic material, equipment cleaning and in situ technical assistance, both of cameras and of lenses, from its stand at CIBELESPACIO.

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